In the competitive world of travel advising, effective marketing is crucial for both gaining new clients and retaining existing ones. As a travel advisor, you need to stand out, demonstrate your expertise, and stay top of mind with your clients. Levarté Travel, a leading host agency, provides its advisors with a robust suite of marketing resources complimentary with membership.
The Importance of Marketing in Travel Advising
Marketing is critical to your successful travel business. It not only helps you attract new clients but also keeps your existing clients engaged and informed about the trips you can offer. Effective marketing strategies build your brand, showcase your expertise, and ultimately drive business growth. With the right tools, you can create compelling content, manage your client relationships efficiently, and stay ahead of the competition.
Spoiler alert: Purchasing all of the resources we’re about to discuss à la carte would be a big dent in your monthly business expenses. But as a Levarté Travel member, you’re guaranteed free access to all of these tools with your membership. So, let’s get into it.
Levarté Travel’s Member Marketing Resources
- Social Connect: Engage Effortlessly on Social Media
What it is: A library of social media images and a direct posting tool.
Why it matters: Social media is a powerful platform for connecting with clients. With Social Connect, you have access to a treasure trove of high-quality images that you can post directly to your social accounts. This saves you time and ensures your posts are visually appealing and professional.
How it helps: Regular, engaging social media posts keep your audience interested and invested in your travel expertise, leading to higher client retention and new client acquisition.
- Email Editor: Craft Stunning Email Campaigns
What it is: A collection of email templates for different destinations.
Why it matters: Email marketing is a direct way to communicate with your clients. Email Editor offers beautifully designed templates that are easy to customize and integrate with supplier offers.
How it helps: Sending tailored email campaigns keeps your clients informed about the latest travel deals and trends, so you can book that Caribbean cruise or European tour they’ve been dreaming about.
- Digital Campaigns through TRAVELSAVERS: Drive Leads and Sales
What it is: Comprehensive lead generation campaigns, including landing pages, emails, and social posts.
Why it matters: Consistent lead generation is essential for growing your business. Levarté’s consortium, TRAVELSAVERS, provides you with ready-made digital campaigns that include everything from training to campaign-in-a-box solutions.
How it helps: These campaigns streamline your marketing efforts, making it easier to attract new clients and boost sales without the heavy lifting.
- Website: Your Custom Online Presence
What it is: A custom website with pre-configured newsletter sign-up and quote request forms.
Why it matters: Your website is your digital storefront. Membership with Levarté Travel comes with a pre-built, professional website where clients can learn about your services, sign up for newsletters, and request quotes.
How it helps: A well-designed website enhances your credibility and makes it easier for potential clients to connect with you, increasing your chances of converting visitors into loyal clients.
- Offers Page on Your Website: Showcase the Best Deals
What it is: A dynamic page featuring frequently updated travel offers.
Why it matters: Highlighting the best deals can entice clients to book through you. Levarté’s offers page ensures your clients have access to the latest and most attractive travel deals.
How it helps: By keeping this page updated, you provide ongoing value to your clients, encouraging repeat business and referrals.
- CRM: Streamline Client Management
What it is: A customer relationship management system that integrates seamlessly with your website.
Why it matters: Keeping track of client information is critical. Levarté’s CRM acts as a digital filing cabinet, storing all your client data and interactions.
How it helps: With the CRM, you can create targeted email campaigns, manage quote requests, and never miss an opportunity to engage with potential clients. This efficiency saves you time and helps maintain a high level of service.
- Supplier Relationships: Exclusive Deals and Content
What it is: Access to exclusive offers and marketing collateral from travel suppliers.
Why it matters: Strong supplier relationships can give you a competitive edge. Levarté’s connections provide you with exclusive deals and high-quality images and content to use in your marketing.
How it helps: Utilizing these resources allows you to offer unique value to your clients, making your services more attractive and distinctive.
Maximize Your Marketing with Levarté Travel
Being a part of a host agency means you’re equipped with top-notch marketing resources designed to elevate your business. From social media management and email marketing to comprehensive digital campaigns and client management systems, these tools help you attract and retain clients effectively. By leveraging these resources, you can build a strong brand, demonstrate your expertise, and ultimately grow your travel advisory business.
Joining a host agency like Levarté Travel ensures you have all the support and tools you need to succeed in the competitive travel industry. With a focus on providing rich marketing resources, Levarté helps you save time, reduce costs, and deliver exceptional service to your clients. Start maximizing your marketing potential today and watch your travel advisory business thrive.